We love console games.

There's something about a big HD TV and digital surround sound that fills up a living room. Shooters, platformers, sports games, arcade classics and experimental indie games just feel bigger on a TV screen. It's how most of us grew up gaming.

But maybe people are missing out.

We get it – smartphones and tablets are getting all the new titles – they're "what's hot.” The console market is pushing developers away. We’ve seen a brain drain: some of the best, most creative gamemakers are focused on mobile and social games because those platforms are more developer-friendly. And the ones who remain focused on console games can’t be as creative as they’d like.

Deep down, you know your best gaming memories happened in the living room.

You busted your ass just to find out the princess was "in another castle." You fought bosses that told you repeatedly how much "you suck." You taped a blanket to half of your screen so your friend couldn't see where you were. You traded the best players onto your team just so you could have the perfect season. And you did it all on the TV.

Let’s open this sucker up! It's time we brought back innovation, experimentation, and creativity to the big screen. Let’s make the games less expensive to make, and less expensive to buy. With all our technological advancements, shouldn't costs be going down? Gaming could be cheaper!

We're handing the reins over to the developer with only one condition: at least some gameplay has to be free. We borrowed the free-to-play model from games like League of Legends, Team Fortress 2, Triple Town, and many others. Developers can offer a free demo with a full-game upgrade, in-game items or powers, or ask you to subscribe.

OUYA: The revolution will be televised

OUYA is a new game console for the TV, powered by Android.

We've packed this little box full of power. Developers will have access to OUYA's open design so they can produce their games for the living room, taking advantage of everything the TV has to offer.

Best of all, OUYA's world-class controller, console, and interface come in one beautiful, inexpensive package. All the games on it will be free, at least to try.

Great games come from great developers.

Developers can wave farewell to the roadblocks of bringing a console game to market. Anyone can make a game: every OUYA console is a dev kit. No need to purchase a license or an expensive SDK. It's built on Android, so developers already know how it works.

That doesn't mean OUYA is an Android port. You can create the next big title in your bedroom – just like the good old days! Who needs pants!?

OUYA could change AAA game development, too. Forget about licensing fees, retail fees, and publishing fees.

And developers agree:

"This has the potential to be the game developer’s console. It's about time!" -- Brian Fargo (founder of inXile)

“Who wouldn't want a beautiful piece of industrial design that sells for $99, plugs straight into your TV, and gives you access to a huge library of games?" – Jordan Mechner (creator of Prince of Persia, Karateka)

“If OUYA delivers on the promise of being the first true open gaming platform that gives indie developers access to the living room gaming market, yes that is a great idea. We will follow the development of OUYA and see how it resonates with gamers. I could see all current Mojang games go on the platform if there's a demand for it.” – Mojang (developer of Minecraft)

Design matters.

We believe a great console requires a great user experience. We are working with the award-winning designer, Yves Behar, and his firm fuseproject (designer of the Jambox).

We are designing the controller to be a love letter to console gaming. It will have everything you've learned to love: fast buttons, triggers, laser-precise analog sticks, a D-Pad – and it will have a touchpad for any games making the trek from mobile or tablet to the TV. It'll be just the right weight. We are working with select developers to play-test the controller through development. We call it 'the Stradivarius of controllers,' and we hope developers will be inspired to take gameplay to a new level with it.

Hackers welcome.

Have at it: It's easy to root (and rooting won't void your warranty). Everything opens with standard screws. Hardware hackers can create their own peripherals, and connect via USB or Bluetooth. You want our hardware design? Let us know. We might just give it to you. Surprise us!

Specifications:

Tegra3 quad-core processor
1GB RAM
8GB of internal flash storage
HDMI connection to the TV, with support for up to 1080p HD
WiFi 802.11 b/g/n
Bluetooth LE 4.0
USB 2.0 (one)
Wireless controller with standard controls (two analog sticks, d-pad, eight action buttons, a system button), a touchpad
Android 4.0
It's entertainment beyond gaming.

Because OUYA is based on Android, any app developer could publish their Android app to OUYA. The possibilities are limitless, and conversations with potential partners are already underway. Here’s our first: do you like watching StarCraft, or League of Legends? Watch Twitch.TV on your OUYA.
Hackers welcome.

Have at it: It's easy to root (and rooting won't void your warranty). Everything opens with standard screws. Hardware hackers can create their own peripherals, and connect via USB or Bluetooth. You want our hardware design? Let us know. We might just give it to you. Surprise us!

Specifications:

Tegra3 quad-core processor
1GB RAM
8GB of internal flash storage
HDMI connection to the TV, with support for up to 1080p HD
WiFi 802.11 b/g/n
Bluetooth LE 4.0
USB 2.0 (one)
Wireless controller with standard controls (two analog sticks, d-pad, eight action buttons, a system button), a touchpad
Android 4.0
It's entertainment beyond gaming.

Because OUYA is based on Android, any app developer could publish their Android app to OUYA. The possibilities are limitless, and conversations with potential partners are already underway. Here’s our first: do you like watching StarCraft, or League of Legends? Watch Twitch.TV on your OUYA.

We've come a long way already. The user interface and industrial designs are far along. Our prototype is up and running. What we have left to do is simple, but it's expensive. (We’re looking at you Mark Cuban! Woz! Help us out.)

All we need is you.

With your help, we need to:

Convert our prototype to production-ready models and get all the regulatory approvals (yeah, we need these to sell them)
Deliver developer kits (for early developers so we can have games on day one, though every console will include an SDK once we launch)
Place our first production orders (we are working with a manufacturing firm with lots of game hardware experience, but we need to know how many to make!)
Ideally, fund some initial game development (i.e., 1st-party games)
And if you’re international, we want your help too…gaming is global, and we will get you OUYA. We still have a lot to figure out in regards to rights and countries, but it can be done. Look what we've accomplished already!

Show the world, through your numbers, that you're out there.

Show them you're ready to level the playing field. Enlist others. The more we raise, the more we can do.

OUYA: THE REVOLUTION WILL BE TELEVISED

FAQ

How do you pronounce OUYA, anyway?
When you say "free games," what does that mean exactly?
What kind of games will be on OUYA?
Is this just about playing mobile and tablet games on my TV?
Is Minecraft going to be on it?
I’m a game developer. I’d like to talk with you about publishing my game on OUYA, how do I do that?
Can there be other apps, other than games on it?
When you say OUYA is “open,” what does that mean exactly? Can I do anything I want with it?
And how far along are you in building OUYA?
I’m a blogger or journalist, and I want to write more about what you’re doing. Who can I talk to?
Will it work outside of the U.S.?

37,761
BACKERS
$4,829,912
PLEDGED OF $950,000 GOAL
24
DAYS TO GO
THIS PROJECT WILL BE FUNDED ON THURSDAY AUG 9, 1:00AM EDT.
BACK THIS PROJECT
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PLEDGE $10 OR MORE
1102 BACKERS
Join our wild ride. RESERVE YOUR USERNAME before the launch rush. Every little bit brings us one step closer to a new kind of console. The more we raise, the more we can accomplish. You'll get updates as we go on our journey.
Estimated Delivery: Sep 2012
PLEDGE $25 OR MORE
1186 BACKERS
Reserve your username, plus get a FOUNDER EMBLEM forever emblazoned next to your username.
Estimated Delivery: Sep 2012
PLEDGE $95 OR MORE
1000 BACKERS SOLD OUT (0 of 1000 remaining)
GET AN OUYA: console and controller. Plus the rewards above. This is for early birds -- we can only offer a limited number at this price. (We have to ask you to add $20 for shipping outside the U.S.) Please add $30 if you want a second controller.
Estimated Delivery: Mar 2013
PLEDGE $99 OR MORE
31701 BACKERS • Limited Reward (48299 of 80000 remaining)
GET AN OUYA: console and controller. Guarantee we will have one available for you, before it gets to stores. Plus the rewards above. We're figuring out how many we can make! (We have to ask you to add $20 for shipping outside the U.S.) Please add $30 if you want a second controller.
Estimated Delivery: Mar 2013
PLEDGE $225 OR MORE
1509 BACKERS • Limited Reward (991 of 2500 remaining)
Kickstarter exclusive. Reserve an OUYA plus two controllers -- each with your username ETCHED into it, so they're uniquely yours. (Same shipping costs, and you also get to reserve your username and get a founder emblem.)
Estimated Delivery: Mar 2013
PLEDGE $699 OR MORE
319 BACKERS • Limited Reward (281 of 600 remaining)
Developer Special. A first-run OUYA (already rooted so you can just get going), EARLY SDK ACCESS, an extra controller, and we'll help you get started. We'll also help you promote your game for ONE YEAR, and your games will be marked with a FOUNDER EMBLEM.
Estimated Delivery: Dec 2012
PLEDGE $1,337 OR MORE
193 BACKERS • Limited Reward (207 of 400 remaining)
Elite Developer Special. You receive the Developer Special plus the email equivalent of a hotline into OUYA—a closely guarded email address that gives you direct access to our team and priority handling. But wait, there’s more: YOU AND A FRIEND ARE INVITED TO THE OUYA LAUNCH PARTY in Los Angeles. Warm up those biceps because you’ll be lifting a serious gift bag packed with goodies we’re keeping secret until the party.
Estimated Delivery: Dec 2012
PLEDGE $5,000 OR MORE
3 BACKERS • Limited Reward (27 of 30 remaining)
For the designer's designer. WE’LL PUT YOU UP IN SAN FRANCISCO FOR A DAY WITH YVES BEHAR. Hang with Yves and his team at fuseproject, discuss the creation and development of OUYA (of course we'll give you one when they're ready), and spend time within a community of extraordinary product designers.
Estimated Delivery: Jan 2013
PLEDGE $10,000 OR MORE
5 BACKERS • Limited Reward (15 of 20 remaining)
The Angel List. The entire first production run of consoles will have YOUR USERNAME and BACKER NUMBER ENGRAVED INTO IT (and of course you'll get one). We’ll invite you and a friend to a private dinner before our launch party with our inner circle of game developers and designers. And, of course, we’ll love you forever.
Estimated Delivery: Mar 2013